How to Make $500 a Month From a Website That Runs Itself

how to make a website that makes $500/month

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TLDR (Too Long Didn’t Read)

Why Automation Beats Hustle Every Time

You’ve probably heard stories about people making money online while traveling, sleeping, or doing nothing at all.

Most of the time, those stories feel fake, exaggerated, or just unrealistic.

But here's the truth: earning an extra $500 a month from a website that runs on autopilot isn't just possible, it's actually simpler than you think.

The key isn’t working harder, but setting up smart systems upfront that do the heavy lifting for you.

This isn’t about getting rich quick, but it’s about creating a reliable passive income stream that adds a consistent $500 (or more) each month to your wallet.

Let’s break down exactly how you can set up a website that truly runs itself.

Step One: Pick a High-Profit, Low-Maintenance Niche

The first mistake people make is choosing niches that require constant updates, customer service, or content creation.

Avoid news sites, seasonal content, or trendy topics that quickly go out of date.

Instead, pick a niche that's "evergreen", meaning it stays relevant over time and doesn’t require much ongoing maintenance.

Great evergreen niches include topics like personal finance, home improvement, fitness fundamentals, or basic technology tips.

These niches never go out of style because people always search for information on managing money, fixing common household issues, getting in shape, or solving tech problems.

The profitability of your niche also matters.

Ideally, choose something tied to products or services people consistently buy online.

For example, home security systems, personal finance tools, fitness gear, or software subscriptions.

According to a report by Semrush, some of the most profitable website niches include finance and insurance, home & garden, fitness, and technology.

Pick something in these categories, and you’ll find it easy to monetize without needing constant oversight.

Step Two: Build a Simple Affiliate Website

Now that you’ve picked a niche, you need a straightforward, low-maintenance way to make money from it.

The simplest and most hands-off approach is affiliate marketing.

Affiliate marketing lets you earn a commission every time someone buys a product or service through your recommendation.

Here’s how easy it is to set up:

First, build a simple website or blog using WordPress, cheap and straightforward.

Next, join affiliate networks like Amazon Associates, CJ Affiliate, or ClickBank, depending on your niche.

Write or outsource 10–20 solid, evergreen articles reviewing or comparing products within your chosen niche.

Optimize these articles for keywords people are actively searching for using a tool like Ahrefs or Ubersuggest.

A single well-ranked article can generate commissions month after month.

For example, if your niche is home security systems, an article titled "Top 10 Wireless Home Security Systems for 2025" can rank on Google and earn steady income with minimal updating.

Once these articles are live, traffic and conversions happen automatically without constant input from you.

Step Three: Automate Traffic Generation with Simple SEO

For your site to truly run itself, you must rely on passive, organic traffic from Google search results.

This means learning basic SEO (Search Engine Optimization).

The good news: SEO doesn’t have to be complicated or time-consuming.

Here’s your simple SEO checklist:

  • Use keyword tools to find phrases your audience searches frequently. Aim for low-competition, long-tail keywords to rank easily.

  • Write comprehensive, high-quality content that fully answers the reader's search query, this boosts your rankings naturally.

  • Ensure your website loads fast (use plugins like WP Rocket or W3 Total Cache), as speed directly impacts Google rankings.

  • Get a few high-quality backlinks (from guest posts, niche directories, or relevant blogs) to signal to Google your site is trustworthy.

A study by Backlinko confirms that the top-ranking Google pages usually have an average of 3–5 high-quality backlinks, not hundreds or thousands.

Do this once for each article, and your site will generate steady, automated traffic month after month without ongoing effort.

Step Four: Monetize Efficiently with Ads and Digital Products

Affiliate marketing alone can easily generate your first $500 per month.

But if you want to add an extra layer of automation and income stability, consider adding digital products or display ads.

You can easily create simple digital products like:

  • Checklists or printable guides

  • Short eBooks on solving a common problem in your niche

  • Basic video courses recorded once and sold continuously

Use platforms like Gumroad or Teachable to handle product delivery and payments automatically.

Alternatively, you can join an ad network like Ezoic or Mediavine to display targeted ads on your site.

These networks optimize your ad placements automatically, earning passive revenue from your traffic.

Even a modestly trafficked site can quickly reach that $500 monthly mark when combining affiliates, ads, and digital products.

For example, a site receiving 10,000 monthly visitors can easily earn $500+ per month with this mixed monetization approach, according to a recent income study by Income School.

The BMM Takeaway

Making $500 a month passively from a website isn’t about luck, hustle, or endless content creation.

It’s about building a simple system once, letting SEO and evergreen content do the heavy lifting, and smartly monetizing your traffic in multiple automated ways.

Once your system is set up, the ongoing maintenance is minimal, making this one of the most realistic, reliable ways to generate passive income online.

If you repeat this process or scale your traffic, that $500 can quickly grow to $1,000 or even $5,000 per month, all without constant input from you.

Remember, automation beats hustle every single time.